{"id":2368,"date":"2022-12-15T09:12:11","date_gmt":"2022-12-15T14:12:11","guid":{"rendered":"https:\/\/beomniscient.com\/?p=2368"},"modified":"2025-12-10T11:52:01","modified_gmt":"2025-12-10T16:52:01","slug":"digital-pr-agencies","status":"publish","type":"post","link":"https:\/\/beomniscient.com\/blog\/digital-pr-agencies\/","title":{"rendered":"The 6 Best Digital PR Agencies in 2026"},"content":{"rendered":"\n

Digital PR \u2014 essentially the activation of public relations activities in an online environment \u2014 can be a huge lever in your overall digital marketing strategy.<\/p>\n\n\n\n

In the context of SEO, of course backlinks matter<\/a> for your search engine rankings.<\/p>\n\n\n\n

Digital PR takes this idea and expounds upon it, leveraging social media, content creation, and traditional PR campaigns to drive links, awareness, and revenue.<\/p>\n\n\n\n

While many companies will eventually shift to in-house public relationship, leveraging an agency to either build the foundations or supplement your existing resources (and relationships) can be incredibly valuable.<\/p>\n\n\n\n

In this post, I\u2019ll break down what to look for in a digital PR agency and outline the 6 best agencies to consider.<\/p>\n\n\n\n

The 6 Best Digital PR Agencies<\/strong><\/h2>\n\n\n\n
    \n
  1. Omniscient Digital<\/li>\n\n\n\n
  2. Digital Olympus<\/li>\n\n\n\n
  3. Reporter Outreach<\/li>\n\n\n\n
  4. Shout Bravo<\/li>\n\n\n\n
  5. Dofollow.io<\/li>\n\n\n\n
  6. Userp<\/li>\n<\/ol>\n\n\n\n

    1. Omniscient Digital<\/strong><\/h3>\n\n\n\n
    \"\"<\/figure>\n\n\n\n

    Best for:<\/strong> revenue-centric digital PR campaigns for B2B brands<\/p>\n\n\n\n

    Notable clients:<\/strong> SAP, Asana, Adobe, Hotjar, ActiveCampaign, Loom, Jasper<\/p>\n\n\n\n

    Services: <\/strong>SEO strategy, AEO \/ GEO, digital PR, content marketing, analytics, conversion rate optimization<\/p>\n\n\n\n

    Omniscient Digital<\/a> (hello! I\u2019m the co-founder) is an organic growth agency that drives attributable business outcomes for B2B brands through SEO, content, GEO<\/a>, and digital PR. <\/p>\n\n\n\n

    We don\u2019t look at link building<\/a>, media strategy, or any mediums for distribution in isolation; it\u2019s all part of a composite strategy to drive business results through organic channels. <\/p>\n\n\n\n

    Where digital PR fits into this is in the ever impactful off-page elements of organic growth – the backlinks, placements, brand mentions, and stories that facilitate rankings and traffic to your website, brand visibility in AI engines, and credibility, trust, and awareness for prospects looking for your solutions. <\/p>\n\n\n\n

    Omniscient’s services include SEO (strategy, technical SEO, CMS migrations), analytics and attribution, content strategy, editorial and creative, link building and digital PR, and conversion rate optimization.<\/p>\n\n\n\n

    Through a custom strategic framework, Omniscient’s team calibrates your ICP pain points with your product or service utility and identifies propitious opportunities for brand mentions, media placements, and PR stories. Much of this is done through data-driven content assets, which are then syndicated and pitched to editorial websites and media publications. <\/p>\n\n\n\n

    Additionally, Omniscient has pioneered Surround Sound SEO<\/a>, the gold standard strategy for driving increased brand visibility in high intent AI queries. <\/p>\n\n\n\n

    If you want to create digital visibility that actually translates into palpable revenue and pipeline, contact us. We’ve worked with great brands like Jasper, AppSumo, Asana, ActiveCampaign, TikTok, and more.<\/p>\n\n\n\n

    2. Digital Olympus<\/strong><\/h3>\n\n\n\n
    \"<\/figure>\n\n\n\n

    Best for:<\/strong> SaaS link building<\/p>\n\n\n\n

    Notable clients:<\/strong> G2, Credo<\/p>\n\n\n\n

    Services:<\/strong> Link building, digital PR <\/p>\n\n\n\n

    Digital Olympus is one of my favorite pure online PR firms.<\/p>\n\n\n\n

    They\u2019re one of the best in the business at link building<\/a> – the specific technique they\u2019re famous for is \u201crelationship-based link building,\u201d which includes guest posting and connecting with tons of influencers and bloggers in a niche to cast a wide net of placement opportunities.<\/p>\n\n\n\n

    Some of their clients include G2, Edx, and Credo.<\/p>\n\n\n\n

    I\u2019ve worked with Digital Olympus in the past and it\u2019s always been a pleasure. They\u2019re professional, affordable, and effective.<\/p>\n\n\n\n

    While they don\u2019t list pricing on their site, they do say it\u2019s based on domain authority. So the higher the domain authority, the costlier the link (and I think they price on a per-link basis, so you can scale up and down as necessary).<\/p>\n\n\n\n

    It appears they primarily work with B2B brands.<\/p>\n\n\n\n

    3. Reporter <\/strong>Outreach<\/strong><\/h3>\n\n\n\n
    \"<\/figure>\n\n\n\n

    Best for:<\/strong> Link insertions and guest post writing<\/p>\n\n\n\n

    Notable clients:<\/strong> The Forked Spoon, Ocean Recovery<\/p>\n\n\n\n

    Services:<\/strong> Link building, white label services, link insertions, guest posts<\/p>\n\n\n\n

    Reporter Outreach has a very specific niche. They focus on HARO link building<\/a>.<\/p>\n\n\n\n

    HARO is an awesome service that\u2019s been around for a minute. Essentially, reporters can send out a query or request for quotes from experts. Say you\u2019ve got a journalist writing a story about ecommerce trends during Black Friday.<\/p>\n\n\n\n

    Then, you, as an expert, can reach out and connect with the journalist to get a quote.<\/p>\n\n\n\n

    At scale, this can help you establish an online presence from scratch. After all, it\u2019s a win\/win in many cases; the journalist gets a better story, and you get exposure and a backlinks.<\/p>\n\n\n\n

    Reporter Outreach offers both HARO link building as well as regular link placements.<\/p>\n\n\n\n

    They price on a per-link basis, starting at $350 per link for 40+ domain rating sites.<\/p>\n\n\n\n

    They\u2019ve got a stack of case studies<\/a> available on their website for clients across different industries, from fitness publications to technical software solutions.<\/p>\n\n\n\n

    4. Shout Bravo<\/strong><\/h3>\n\n\n\n
    \"<\/figure>\n\n\n\n

    Best for:<\/strong> Integrated link building, content, and influencer campaigns<\/p>\n\n\n\n

    Notable clients:<\/strong> Altitude Ski School, GiftsOnline4U<\/p>\n\n\n\n

    Services:<\/strong> Digital PR, content marketing, influencer marketing<\/p>\n\n\n\n

    Shout Bravo<\/a> is a digital PR agency that specializes in influencer marketing, content creation, and media relations.<\/p>\n\n\n\n

    They offer a variety of services including social media campaigns, email outreach, press releases, digital advertising, interactive content, and more. Their team has experience working with clients in industries such as healthcare, technology, fashion, finance, entertainment and more.<\/p>\n\n\n\n

    Their case studies range from Altitude Ski School to MoneyPennyUS and more. A broad swath of clients across industries.<\/p>\n\n\n\n

    Shout Bravo is one of the many digital agencies that does not list pricing on their website; you gotta reach out and see.<\/p>\n\n\n\n

    5. Dofollow.io<\/strong><\/h3>\n\n\n\n

    Best for:<\/strong> SEO-focused off-page campaigns<\/p>\n\n\n\n

    Notable clients:<\/strong> HeyMarket, Nectar<\/p>\n\n\n\n

    Services:<\/strong> brand mentions for GEO, link building<\/p>\n\n\n\n

    Dofollow.io<\/a> is a \u2013 you guessed it \u2013 digital PR firm!<\/p>\n\n\n\n

    But as their name suggests, they\u2019re all about the backlinks baby. <\/p>\n\n\n\n

    You can also tell by their .io domain that they work with a lot of software companies.<\/p>\n\n\n\n

    And they run a solid operation. On their website, they state that their average domain rating on a link is 83. That\u2019s excellent. <\/p>\n\n\n\n

    They also have a stunning array of logos<\/a> on their website, including Zapier, HubSpot, and Bloomberg. Not bad. <\/p>\n\n\n\n

    For pricing, they\u2019re fairly straightforward and transparent. Engagements start a minimum spend of $3000 per month, and their pricing is based on a credit system. <\/p>\n\n\n\n

    Basically, you get a number of credits, and whenever they build a link, the price for that link is deducted from your credit.<\/p>\n\n\n\n

    Each individual link is priced based on Ahref’s Domain Rating (DR) of the linking domain. The stronger the domain (the higher the DR), the costlier the link.<\/p>\n\n\n\n

    6. Userp<\/strong><\/h3>\n\n\n\n
    \"<\/figure>\n\n\n\n

    Best for:<\/strong> High scale link building for SaaS brands<\/p>\n\n\n\n

    Notable clients:<\/strong> Nav.com, OnBoard<\/p>\n\n\n\n

    Services:<\/strong> Link building, SEO, content marekting<\/p>\n\n\n\n

    Userp<\/a> is a cleverly named SEO, digital PR, and link building firm.<\/p>\n\n\n\n

    They primarily work with B2B brands, but their client list includes several content websites, affiliate websites, and a few agencies and plugins as well.<\/p>\n\n\n\n

    As for results, their Monday.com case study is a home run. Huge scope and huge goals, driven by SEO and link building. <\/p>\n\n\n\n

    The team is great. I interviewed Jeremy Moser<\/a>, the co-founder, on the podcast a while back and it was one of my favorite conversations (we actually joked about the name \u201cdigital PR\u201d being a sort of fancy way to say \u201clink building”). <\/p>\n\n\n\n

    For pricing, they\u2019re on the expensive end. Startup package starts at $7,500\/mo, but they do offer a minimum DR of 60.<\/p>\n\n\n\n

    How to Evaluation a Digital PR Agency<\/strong><\/h2>\n\n\n\n

    Not all digital PR agencies are cut from the same cloth.<\/p>\n\n\n\n

    Depending on your goals, budget, and in-house resources, you may want to index more or less on one of these dimensions. But when evaluating digital PR services, keep these in mind:<\/p>\n\n\n\n