What is marketing project management software?<\/strong><\/h2>\n\n\n\nMarketing project management tools<\/a> help you plan, manage, and oversee marketing projects from beginning to end.<\/p>\n\n\n\nThese platforms bring multiple marketing project-related tools under one roof\u2014from built-in calendars that are useful for planning marketing campaigns, to document management and file-sharing capabilities where team members can store, access, and edit media assets.<\/p>\n\n\n\n
Some advanced solutions even incorporate ETL pipeline functionalities<\/a>, allowing for seamless data integration and transformation across various marketing tools and databases.<\/p>\n\n\n\nThrough their task management<\/a> capabilities, they also give you a granular overview of your projects. You can divide a project into multiple, smaller tasks, giving you a much more structured approach to completing your projects and effectively implementing B2B eCommerce marketing strategies<\/a>.<\/p>\n\n\n\nIntegrating these tools with a genuine e-commerce hosting<\/a> solution can streamline operations and enhance scalability for e-commerce businesses running on platforms like Magento<\/span>. For in-store applications, using a Magestore Magento native POS<\/a> solution can keep your online and offline sales perfectly synchronized.<\/p>\n\n\n\nDigital vs. manual: how does marketing project management software improve workflows?<\/strong><\/h2>\n\n\n\n\n- Automated workflows: <\/strong>Streamline various parts of your workflow, like setting up recurring tasks and deadlines, or delegating work to teammates to save time.
<\/li>\n\n\n\n- Campaign planning: <\/strong>Visualize marketing projects through multiple formats, like Kanban boards, Gantt charts<\/a>, or list views, to handle project planning according to your specific needs.
<\/li>\n\n\n\n- Reports and analytics: <\/strong>Gauge employee productivity<\/a> and campaign ROI via team performance and budget reports. Some marketing project management software solutions also offer customizable reports so you can track metrics most relevant to you.
<\/li>\n\n\n\n- Collaboration: <\/strong>Minimize communication errors and better collaborate with teammates through built-in task comments, chat, and file-sharing functionalities. You can even record videos<\/a> to explain tasks visually, sparing you the need to rely on separate collaboration tools.<\/li>\n<\/ul>\n\n\n\n
What to look for in marketing project management software<\/strong><\/h2>\n\n\n\n\n- Time tracking: <\/strong>Track the time teammates spend on specific tasks to identify time-consuming activities and organize future work accordingly. Track the time teammates spend on specific tasks using time tracking software like TimeCamp<\/a> to identify time-consuming activities and organize future work accordingly.
<\/li>\n\n\n\n- Resource management: <\/strong>See who works on what and when to prevent overworking employees<\/a> and assign tasks across your organization evenly.
<\/li>\n\n\n\n- Document management: <\/strong>Easily store, manage, and share project-related files to track and collaborate on media assets, including seamless integration with IT asset management<\/a>, ensuring efficient teamwork.
<\/li>\n\n\n\n- Multiple project views: <\/strong>With all-in-one project management tools<\/a>, you can handle different parts of your marketing campaigns more effectively via a broad selection of project views. For instance, you could plan content under calendar views, while content production can follow a structured Jira workflow<\/a> set up on Kanban boards\u2014ideal for tracking progress and managing dependencies.
<\/li>\n\n\n\n- File proofing: <\/strong>Streamline the review process by checking and approving media assets directly within your chosen project management solution. Leave feedback and see whether it was implemented via version control.<\/li>\n<\/ul>\n\n\n\n
The 12 best project management software for marketing agencies<\/strong><\/h2>\n\n\n\n1. Planable<\/h3>\n\n\n\n![\"\"](\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\")
<\/figure>\n\n\n\nPlanable<\/a> is a content collaboration and approval software<\/a> that allows you to work on any type of written content, like blogs, newsletters, social media posts, and more. The platform stands out through its top-of-the-line approval functionalities. <\/p>\n\n\n\nYou can set up custom approval workflows<\/a> specific to your needs. You can choose between four types of approval workflows: none, optional, required, and multi-level. Multi-level approvals ensure that your content goes through all the parties involved (like your content team, design team, and legal team) before the final sign-off, ensuring an in-depth review and social media approval process<\/a>.<\/p>\n\n\n\nPlanable also shines in terms of collaboration tools. The platform includes comments, text annotations, and suggestions, coupled with customizable notifications, internal notes (not visible to the client), and custom user roles.<\/p>\n\n\n\n
One of the platform\u2019s main strengths is ease of use. You can plan and schedule content via a drag-and-drop interface. Approving posts can be done with a single click directly within the calendar view\u2014no need to access different dashboards<\/a>.<\/p>\n\n\n\nWhile the platform supports collaboration on any content, the drawback is that Planable\u2019s direct publishing and scheduling capabilities are currently limited to social media posts. Planable offers a free version, and paid plans start at $11 per user per month (billed annually).<\/p>\n\n\n\n
2. HubSpot<\/h3>\n\n\n\n<\/figure>\n\n\n\nAlthough primarily a Customer Relationships Management CRM<\/a>, HubSpot also offers dedicated solutions for marketing, customer service, operations, content management, and eCommerce\u2014which is ideal for companies seeking to unify numerous business activities.<\/p>\n\n\n\nHubSpot\u2019s Marketing Hub includes all the features necessary to expand your online presence across multiple channels<\/a>, including a built-in landing page builder, email marketing tools, A\/B testing, and marketing automation functionalities.<\/p>\n\n\n\nThe Marketing Hub also offers project management capabilities under its Campaigns <\/em>feature\u2014you can create a series of tasks for each marketing campaign and collaborate with team members through comments. You also get access to custom reports that reveal your campaign\u2019s revenue, leads, and more.
Additionally, you can export data from HubSpot<\/a> to analyze performance trends outside the platform or integrate with other analytics tools.<\/p>\n\n\n\nHowever, the Campaigns <\/em>feature is only available from the Professional plan and up, which starts at $800 per month (billed annually).<\/p>\n\n\n\n3. ClickUp<\/h3>\n\n\n\n<\/figure>\n\n\n\nClickUp<\/a> is an all-in-one productivity platform that stands out through its broad set of functionalities. <\/p>\n\n\n\nThe software offers built-in time tracking features, while its collaboration tools include in-app recording, file proofing, built-in chats, and the ability to send out emails directly from within the platform. You can also hold live brainstorming sessions<\/a> and work on ideas with teammates in real time via the platform\u2019s Whiteboards<\/em>. <\/p>\n\n\n\nRegarding project management, ClickUp allows you to create highly structured workflows by breaking down tasks into multiple subtasks. You can also set up dependencies for a thorough step-by-step process towards achieving your goals.<\/p>\n\n\n\n
Other key features include a large variety of project views (calendar, Gantt, table, list views, etc.), resource management<\/a>, and goal tracking. Most of the functionalities we mentioned are available with ClickUp\u2019s free plan, while paid packages start at $7 per user per month (billed annually). <\/p>\n\n\n\nAlthough ClickUp shines through its versatility, it has a rather steep learning curve. It might take a while to get used to the platform, especially if you have no prior experience with project management solutions.<\/p>\n\n\n\n
4. Asana<\/h3>\n\n\n\n<\/figure>\n\n\n\nAsana<\/a> is a project management tool suitable for medium and large organizations. Its free plan allows for up to 15 collaborators and includes key features like unlimited tasks and projects, as well as list, calendar, and board views.<\/p>\n\n\n\nAsana\u2019s Business package also gives you access to Portfolios<\/em>. You can group multiple projects together and easily visualize key details like status reports and track progress for each\u2014which is perfect for complex projects where you have to keep an eye on multiple marketing campaigns<\/a> at once.<\/p>\n\n\n\nThen there\u2019s the platform\u2019s Workflow Builder. <\/em>This functionality allows you to set up custom automated workflows<\/a> via a drag-and-drop interface. Asana also includes built-in file proofing, goal tracking, resource management, and the ability to collaborate with team members through comments.<\/p>\n\n\n\nHowever, scalability may be an issue. There are steep pricing differences between paid plans. The platform\u2019s Premium plan costs $10.99 per user per month (billed annually), whereas its Business package costs $24.99 per user per month.<\/p>\n\n\n\n
5. Monday<\/h3>\n\n\n\n<\/figure>\n\n\n\nMonday Work Management is an excellent marketing project management tool for small teams looking for a scalable solution. The platform\u2019s free plan is available for up to two users, while paid packages cost $8, $10, and $16 per user per month, respectively (billed annually).<\/p>\n\n\n\n
Monday handles digital asset manage<\/a>m<\/a>ent<\/a> and tracking, annotations on each file for feedback, and marketing campaign planning through Gantt charts. It also includes Whiteboard collaboration, which is perfect for brainstorming sessions.<\/p>\n\n\n\nMonday\u2019s customization options are another standout. You get access to 200+ industry-specific project templates, which you can further modify according to your needs. For instance, Monday\u2019s pre-built marketing dashboards cover anything from content and social media planners<\/a> to event and budget management dashboards. <\/p>\n\n\n\nMonday.com\u2019s entry-level plans are rather limited\u2014they only give you access to Kanban boards and lack automation tools, a point to consider when comparing Asana vs Monday<\/a>.<\/p>\n\n\n\n6. Notion<\/h3>\n\n\n\n<\/figure>\n\n\n\nNotion<\/a> is a project and document management platform ideal for handling content production. You can use Notion\u2019s Wikis <\/em>to set up knowledge bases and content guidelines, as well as store media assets.<\/p>\n\n\n\nIts Docs <\/em>functionality is perfect for handling content outlines<\/a> and creative briefs. You can also collaborate on documents in real-time through comments and notifications. You can add tables of contents and collapsible toggles to your documents to make them easier to go through.<\/p>\n\n\n\nNotion lets you turn each doc into a webpage, making it easily accessible to team members and other stakeholders.<\/p>\n\n\n\n
As for project management features, you can create highly structured workflows via tasks, subtasks, dependencies, and task priorities. Notion\u2019s calendar views are perfect for planning upcoming content, while you can use its list views to set up review and approval processes.<\/p>\n\n\n\n
However, Notion doesn\u2019t offer any built-in reporting and analytics capabilities. Pricing starts at $8 per user per month (billed annually) with a free plan included.<\/p>\n\n\n\n
7. Wrike<\/h3>\n\n\n\n<\/figure>\n\n\n\nWrike<\/a> is a versatile project management tool with advanced automation, proofing, and approval functionalities.<\/p>\n\n\n\nYou can set up trigger-based automation workflows via When <\/em>and Then<\/em> sequences to eliminate repetitive work, like moving a project to the archive once it\u2019s completed. Wrike also leverages AI to assess project progress<\/a> and identify any risks that may lead to missed deadlines.<\/p>\n\n\n\nWrike\u2019s proofing functionality handles numerous file formats\u2014be it PDFs, JPEGs, videos, and even web pages. You can easily leave suggestions under each file via comments. Most notably, the platform allows you to check media assets side-by-side to see whether feedback is implemented correctly.<\/p>\n\n\n\n
The platform\u2019s automatic notifications will instantly let approvers know whenever a document is ready for review. Other key features include resource planning, an AI-powered content generator, and built-in time tracking<\/a>. <\/p>\n\n\n\nDespite its in-depth proofing and approval tools<\/a>, Wrike lacks multi-level approvals, but you do have the option to invite external reviewers to the platform. The platform offers a free version, while paid plans start at $9.80 per user per month.<\/p>\n\n\n\n8. Softr<\/h3>\n\n\n\n\n<\/figure>\n<\/figure>\n\n\n\nSoftr<\/a> is a no-code platform that enables users to build custom web applications, including marketing project management tools, without writing any code. It’s particularly suited for marketing teams looking to create tailored solutions for campaign tracking, task management, and team collaboration.\u200b<\/p>\n\n\n\nWith Softr, users can leverage pre-built templates and a drag-and-drop interface to design applications that fit their specific needs. The platform supports integrations with data sources like Airtable, Google Sheets, Notion, SmartSuite, and Xano, allowing for dynamic data management. Features such as user authentication, role-based access control, and customizable workflows make it a versatile tool for managing marketing projects.\u200b<\/p>\n\n\n\n
Softr offers a free plan that includes one published app and up to 10 app users. Paid plans start at $49 per month, providing additional features like multiple published apps, increased user limits, and advanced integrations. Higher-tier plans offer capabilities such as unlimited apps, advanced data source integrations, and enhanced security features.<\/p>\n\n\n\n
While Softr excels in ease of use and rapid deployment, it may have limitations in advanced backend functionalities compared to more complex platforms. However, for marketing teams seeking a quick and customizable solution without the need for extensive development resources, Softr presents a compelling option.\u200b<\/p>\n\n\n\n
9. Basecamp<\/h3>\n\n\n\n<\/figure>\n\n\n\nBasecamp<\/a> is a project management software solution that emphasizes collaboration. You can post announcements through the platform\u2019s message boards, hold group chats via its Campfire <\/em>functionality, and send one-on-one DMs. You can also set up automatic polls to see what your teammates are up to.<\/p>\n\n\n\nBasecamp also allows you to set up tasks through Kanban boards and to-do lists, while you can easily track project progress via its Hill Chart<\/em>.<\/p>\n\n\n\nYou can get an in-depth view of your projects by tracking each team member\u2019s activity. Basecamp\u2019s document management features allow you to store, share, and collaborate on files, documents, or images.<\/p>\n\n\n\n
However, Basecamp lacks task dependencies and multi-level approvals. In terms of pricing, you can either use Basecamp for $15 per user per month, or for a flat fee of $299 per month for unlimited users (billed annually).<\/p>\n\n\n\n
10. Quickbase<\/h3>\n\n\n\nScreenshot<\/figcaption><\/figure>\n\n\n\nQuickbase<\/a> is a powerful low-code platform designed for project management, workflow automation<\/a>, and custom application building. It empowers users to streamline operations and improve collaboration through its highly customizable features.<\/p>\n\n\n\nKey Features<\/h3>\n\n\n\n\n- No-Code Development: Build custom applications without coding<\/a> expertise using drag-and-drop tools and pre-built templates.<\/li>\n\n\n\n
- Project Management: Plan, track, and execute projects with tools for task management<\/a>, milestone tracking, and real-time progress updates.<\/li>\n\n\n\n
- Workflow Automation: Automate repetitive tasks with rules and triggers to improve efficiency.<\/li>\n\n\n\n
- Data Integration: Seamlessly connect with third-party apps like Salesforce, Slack, and Outlook<\/a> to synchronize data.<\/li>\n\n\n\n
- Collaboration Tools: Enable real-time collaboration with role-based access control for secure data sharing.<\/li>\n\n\n\n
- Reporting & Dashboards: Create customized reports and dashboards to visualize key metrics and gain actionable insights.<\/li>\n<\/ul>\n\n\n\n
Pros<\/h3>\n\n\n\n\n- Intuitive interface for easy application building.<\/li>\n\n\n\n
- Highly flexible and customizable to meet unique business needs.<\/li>\n\n\n\n
- Robust automation features save time on repetitive tasks.<\/li>\n\n\n\n
- Extensive integration capabilities enhance functionality.<\/li>\n<\/ul>\n\n\n\n
Cons<\/h3>\n\n\n\n\n- Steep learning curve for users unfamiliar with database concepts.<\/li>\n\n\n\n
- High subscription costs may be prohibitive for smaller organizations.<\/li>\n\n\n\n
- Limited mobile app functionality compared to the web version.<\/li>\n<\/ul>\n\n\n\n
Pricing<\/h3>\n\n\n\n
Quickbase offers tiered pricing plans:Team Plan: Starting at $30 per user\/month (minimum 20 users).<\/p>\n\n\n\n
\n- Business Plan: $50 per user\/month (minimum 40 users).<\/li>\n\n\n\n
- Enterprise Plan: Custom pricing tailored for large-scale needs.<\/li>\n<\/ul>\n\n\n\n
Quickbase is ideal for organizations seeking a versatile platform to manage complex projects, automate workflows, and build custom solutions. While it may require some initial training, its robust features and scalability make it a valuable tool for businesses aiming to enhance efficiency and collaboration.<\/p>\n\n\n\n
11. FLOWii<\/h3>\n\n\n\n<\/figure>\n\n\n\nFLOWii<\/a> is an all-in-one CRM and ERP platform that includes project management, task management, invoicing, finances, attendance tracking, emailing, and warehouse management in one system. For marketing agencies and service-based teams, FLOWii can be a practical option for managing client work, deadlines, internal tasks, and related business processes from a single dashboard.<\/p>\n\n\n\nFLOWii’s project management module lets teams plan, track, and monitor orders and projects with a clear focus on deadlines, task organization, and budget visibility. This makes it especially useful if you want to connect project execution directly with client management and billing, rather than switching between separate tools for each process.<\/p>\n\n\n\n
Its CRM functionality helps you manage leads and customer relationships alongside active projects, so client context is always visible when working on deliverables. Task management includes notifications and team collaboration features to keep everyone aligned on priorities and progress.<\/p>\n\n\n\n
However, FLOWii is not built with marketing-specific workflows in mind. It lacks features like social media scheduling, creative proofing, or campaign analytics, so advanced marketing teams may still need additional tools for content approvals and reporting.<\/p>\n\n\n\n
Pricing starts at \u20ac11 per user per month for CRM, while the project management module costs \u20ac20 per user per month, or \u20ac17 with annual billing. A 30-day free trial is available.<\/p>\n\n\n\n
12. Celoxis<\/h3>\n\n\n\n<\/figure>\n\n\n\nCeloxis<\/a> is project management software built for marketing teams managing multiple campaigns, deadlines, and resources simultaneously. Beyond task tracking, the platform helps teams manage workloads, budgets, and campaign delivery from one centralized workspace.<\/p>\n\n\n\nMarketing agencies and growing in-house teams use Celoxis to coordinate work across creative, content, paid media, and operations teams without switching between multiple tools. Managers can track capacity, reassign resources, and keep campaigns moving with better visibility into ongoing work.<\/p>\n\n\n\n
Celoxis also helps marketing teams track campaign budgets alongside project progress, making it easier to monitor timelines, delivery status, and overall campaign performance from one place. Teams can generate custom reports and dashboards without relying on separate spreadsheets or reporting tools.<\/p>\n\n\n\n
However, Celoxis is better suited for growing marketing teams managing multiple active campaigns than for small teams looking for a lightweight planning tool. Paid plans start at $10 per user per month, billed annually, with a 14-day free trial available.<\/p>\n\n\n\n
What is the difference between CRM and PM software?<\/strong><\/h2>\n\n\n\nA project management (PM) software solution helps improve team performance, minimize project challenges<\/a>, and deliver projects on time. and deliver projects on time. It provides the tools necessary to manage resources and budgets, plan projects, automate recurring tasks, and collaborate with team members and external stakeholders. <\/p>\n\n\n\nIn contrast, a Customer Relationships Management (CRM)<\/a> solution helps you manage customer data and improve communication with potential prospects, as well as existing customers, to increase sales<\/a>.
CRM software covers features like contact management, lead tracking<\/a> and scoring, sales forecasting, or sales analytics.<\/p>\n\n\n\nConclusion <\/strong><\/h2>\n\n\n\nThere you have it\u2014some of the best marketing project management tools you should. They help you create well-structured workflows, coordinate your team more effectively, and plan successful marketing campaigns.<\/p>\n\n\n\n
These platforms bring multiple marketing project-related tools under one roof\u2014from built-in calendars that are useful for planning marketing campaigns, to document management and file-sharing capabilities where team members can store, access, and edit media assets.<\/p>\n\n\n\n
Some advanced solutions even incorporate ETL pipeline functionalities<\/a>, allowing for seamless data integration and transformation across various marketing tools and databases.<\/p>\n\n\n\n Through their task management<\/a> capabilities, they also give you a granular overview of your projects. You can divide a project into multiple, smaller tasks, giving you a much more structured approach to completing your projects and effectively implementing B2B eCommerce marketing strategies<\/a>.<\/p>\n\n\n\n Integrating these tools with a genuine e-commerce hosting<\/a> solution can streamline operations and enhance scalability for e-commerce businesses running on platforms like Magento<\/span>. For in-store applications, using a Magestore Magento native POS<\/a> solution can keep your online and offline sales perfectly synchronized.<\/p>\n\n\n\n Planable<\/a> is a content collaboration and approval software<\/a> that allows you to work on any type of written content, like blogs, newsletters, social media posts, and more. The platform stands out through its top-of-the-line approval functionalities. <\/p>\n\n\n\n You can set up custom approval workflows<\/a> specific to your needs. You can choose between four types of approval workflows: none, optional, required, and multi-level. Multi-level approvals ensure that your content goes through all the parties involved (like your content team, design team, and legal team) before the final sign-off, ensuring an in-depth review and social media approval process<\/a>.<\/p>\n\n\n\n Planable also shines in terms of collaboration tools. The platform includes comments, text annotations, and suggestions, coupled with customizable notifications, internal notes (not visible to the client), and custom user roles.<\/p>\n\n\n\n One of the platform\u2019s main strengths is ease of use. You can plan and schedule content via a drag-and-drop interface. Approving posts can be done with a single click directly within the calendar view\u2014no need to access different dashboards<\/a>.<\/p>\n\n\n\n While the platform supports collaboration on any content, the drawback is that Planable\u2019s direct publishing and scheduling capabilities are currently limited to social media posts. Planable offers a free version, and paid plans start at $11 per user per month (billed annually).<\/p>\n\n\n\n Although primarily a Customer Relationships Management CRM<\/a>, HubSpot also offers dedicated solutions for marketing, customer service, operations, content management, and eCommerce\u2014which is ideal for companies seeking to unify numerous business activities.<\/p>\n\n\n\n HubSpot\u2019s Marketing Hub includes all the features necessary to expand your online presence across multiple channels<\/a>, including a built-in landing page builder, email marketing tools, A\/B testing, and marketing automation functionalities.<\/p>\n\n\n\n The Marketing Hub also offers project management capabilities under its Campaigns <\/em>feature\u2014you can create a series of tasks for each marketing campaign and collaborate with team members through comments. You also get access to custom reports that reveal your campaign\u2019s revenue, leads, and more. However, the Campaigns <\/em>feature is only available from the Professional plan and up, which starts at $800 per month (billed annually).<\/p>\n\n\n\n ClickUp<\/a> is an all-in-one productivity platform that stands out through its broad set of functionalities. <\/p>\n\n\n\n The software offers built-in time tracking features, while its collaboration tools include in-app recording, file proofing, built-in chats, and the ability to send out emails directly from within the platform. You can also hold live brainstorming sessions<\/a> and work on ideas with teammates in real time via the platform\u2019s Whiteboards<\/em>. <\/p>\n\n\n\n Regarding project management, ClickUp allows you to create highly structured workflows by breaking down tasks into multiple subtasks. You can also set up dependencies for a thorough step-by-step process towards achieving your goals.<\/p>\n\n\n\n Other key features include a large variety of project views (calendar, Gantt, table, list views, etc.), resource management<\/a>, and goal tracking. Most of the functionalities we mentioned are available with ClickUp\u2019s free plan, while paid packages start at $7 per user per month (billed annually). <\/p>\n\n\n\n Although ClickUp shines through its versatility, it has a rather steep learning curve. It might take a while to get used to the platform, especially if you have no prior experience with project management solutions.<\/p>\n\n\n\n Asana<\/a> is a project management tool suitable for medium and large organizations. Its free plan allows for up to 15 collaborators and includes key features like unlimited tasks and projects, as well as list, calendar, and board views.<\/p>\n\n\n\n Asana\u2019s Business package also gives you access to Portfolios<\/em>. You can group multiple projects together and easily visualize key details like status reports and track progress for each\u2014which is perfect for complex projects where you have to keep an eye on multiple marketing campaigns<\/a> at once.<\/p>\n\n\n\n Then there\u2019s the platform\u2019s Workflow Builder. <\/em>This functionality allows you to set up custom automated workflows<\/a> via a drag-and-drop interface. Asana also includes built-in file proofing, goal tracking, resource management, and the ability to collaborate with team members through comments.<\/p>\n\n\n\n However, scalability may be an issue. There are steep pricing differences between paid plans. The platform\u2019s Premium plan costs $10.99 per user per month (billed annually), whereas its Business package costs $24.99 per user per month.<\/p>\n\n\n\n Monday Work Management is an excellent marketing project management tool for small teams looking for a scalable solution. The platform\u2019s free plan is available for up to two users, while paid packages cost $8, $10, and $16 per user per month, respectively (billed annually).<\/p>\n\n\n\n Monday handles digital asset manage<\/a>m<\/a>ent<\/a> and tracking, annotations on each file for feedback, and marketing campaign planning through Gantt charts. It also includes Whiteboard collaboration, which is perfect for brainstorming sessions.<\/p>\n\n\n\n Monday\u2019s customization options are another standout. You get access to 200+ industry-specific project templates, which you can further modify according to your needs. For instance, Monday\u2019s pre-built marketing dashboards cover anything from content and social media planners<\/a> to event and budget management dashboards. <\/p>\n\n\n\n Monday.com\u2019s entry-level plans are rather limited\u2014they only give you access to Kanban boards and lack automation tools, a point to consider when comparing Asana vs Monday<\/a>.<\/p>\n\n\n\n Notion<\/a> is a project and document management platform ideal for handling content production. You can use Notion\u2019s Wikis <\/em>to set up knowledge bases and content guidelines, as well as store media assets.<\/p>\n\n\n\n Its Docs <\/em>functionality is perfect for handling content outlines<\/a> and creative briefs. You can also collaborate on documents in real-time through comments and notifications. You can add tables of contents and collapsible toggles to your documents to make them easier to go through.<\/p>\n\n\n\n Notion lets you turn each doc into a webpage, making it easily accessible to team members and other stakeholders.<\/p>\n\n\n\n As for project management features, you can create highly structured workflows via tasks, subtasks, dependencies, and task priorities. Notion\u2019s calendar views are perfect for planning upcoming content, while you can use its list views to set up review and approval processes.<\/p>\n\n\n\n However, Notion doesn\u2019t offer any built-in reporting and analytics capabilities. Pricing starts at $8 per user per month (billed annually) with a free plan included.<\/p>\n\n\n\n Wrike<\/a> is a versatile project management tool with advanced automation, proofing, and approval functionalities.<\/p>\n\n\n\n You can set up trigger-based automation workflows via When <\/em>and Then<\/em> sequences to eliminate repetitive work, like moving a project to the archive once it\u2019s completed. Wrike also leverages AI to assess project progress<\/a> and identify any risks that may lead to missed deadlines.<\/p>\n\n\n\n Wrike\u2019s proofing functionality handles numerous file formats\u2014be it PDFs, JPEGs, videos, and even web pages. You can easily leave suggestions under each file via comments. Most notably, the platform allows you to check media assets side-by-side to see whether feedback is implemented correctly.<\/p>\n\n\n\n The platform\u2019s automatic notifications will instantly let approvers know whenever a document is ready for review. Other key features include resource planning, an AI-powered content generator, and built-in time tracking<\/a>. <\/p>\n\n\n\n Despite its in-depth proofing and approval tools<\/a>, Wrike lacks multi-level approvals, but you do have the option to invite external reviewers to the platform. The platform offers a free version, while paid plans start at $9.80 per user per month.<\/p>\n\n\n\n Softr<\/a> is a no-code platform that enables users to build custom web applications, including marketing project management tools, without writing any code. It’s particularly suited for marketing teams looking to create tailored solutions for campaign tracking, task management, and team collaboration.\u200b<\/p>\n\n\n\n With Softr, users can leverage pre-built templates and a drag-and-drop interface to design applications that fit their specific needs. The platform supports integrations with data sources like Airtable, Google Sheets, Notion, SmartSuite, and Xano, allowing for dynamic data management. Features such as user authentication, role-based access control, and customizable workflows make it a versatile tool for managing marketing projects.\u200b<\/p>\n\n\n\n Softr offers a free plan that includes one published app and up to 10 app users. Paid plans start at $49 per month, providing additional features like multiple published apps, increased user limits, and advanced integrations. Higher-tier plans offer capabilities such as unlimited apps, advanced data source integrations, and enhanced security features.<\/p>\n\n\n\n While Softr excels in ease of use and rapid deployment, it may have limitations in advanced backend functionalities compared to more complex platforms. However, for marketing teams seeking a quick and customizable solution without the need for extensive development resources, Softr presents a compelling option.\u200b<\/p>\n\n\n\n Basecamp<\/a> is a project management software solution that emphasizes collaboration. You can post announcements through the platform\u2019s message boards, hold group chats via its Campfire <\/em>functionality, and send one-on-one DMs. You can also set up automatic polls to see what your teammates are up to.<\/p>\n\n\n\n Basecamp also allows you to set up tasks through Kanban boards and to-do lists, while you can easily track project progress via its Hill Chart<\/em>.<\/p>\n\n\n\n You can get an in-depth view of your projects by tracking each team member\u2019s activity. Basecamp\u2019s document management features allow you to store, share, and collaborate on files, documents, or images.<\/p>\n\n\n\n However, Basecamp lacks task dependencies and multi-level approvals. In terms of pricing, you can either use Basecamp for $15 per user per month, or for a flat fee of $299 per month for unlimited users (billed annually).<\/p>\n\n\n\n Quickbase<\/a> is a powerful low-code platform designed for project management, workflow automation<\/a>, and custom application building. It empowers users to streamline operations and improve collaboration through its highly customizable features.<\/p>\n\n\n\n Quickbase offers tiered pricing plans:Team Plan: Starting at $30 per user\/month (minimum 20 users).<\/p>\n\n\n\n Quickbase is ideal for organizations seeking a versatile platform to manage complex projects, automate workflows, and build custom solutions. While it may require some initial training, its robust features and scalability make it a valuable tool for businesses aiming to enhance efficiency and collaboration.<\/p>\n\n\n\n FLOWii<\/a> is an all-in-one CRM and ERP platform that includes project management, task management, invoicing, finances, attendance tracking, emailing, and warehouse management in one system. For marketing agencies and service-based teams, FLOWii can be a practical option for managing client work, deadlines, internal tasks, and related business processes from a single dashboard.<\/p>\n\n\n\n FLOWii’s project management module lets teams plan, track, and monitor orders and projects with a clear focus on deadlines, task organization, and budget visibility. This makes it especially useful if you want to connect project execution directly with client management and billing, rather than switching between separate tools for each process.<\/p>\n\n\n\n Its CRM functionality helps you manage leads and customer relationships alongside active projects, so client context is always visible when working on deliverables. Task management includes notifications and team collaboration features to keep everyone aligned on priorities and progress.<\/p>\n\n\n\n However, FLOWii is not built with marketing-specific workflows in mind. It lacks features like social media scheduling, creative proofing, or campaign analytics, so advanced marketing teams may still need additional tools for content approvals and reporting.<\/p>\n\n\n\n Pricing starts at \u20ac11 per user per month for CRM, while the project management module costs \u20ac20 per user per month, or \u20ac17 with annual billing. A 30-day free trial is available.<\/p>\n\n\n\n Celoxis<\/a> is project management software built for marketing teams managing multiple campaigns, deadlines, and resources simultaneously. Beyond task tracking, the platform helps teams manage workloads, budgets, and campaign delivery from one centralized workspace.<\/p>\n\n\n\n Marketing agencies and growing in-house teams use Celoxis to coordinate work across creative, content, paid media, and operations teams without switching between multiple tools. Managers can track capacity, reassign resources, and keep campaigns moving with better visibility into ongoing work.<\/p>\n\n\n\n Celoxis also helps marketing teams track campaign budgets alongside project progress, making it easier to monitor timelines, delivery status, and overall campaign performance from one place. Teams can generate custom reports and dashboards without relying on separate spreadsheets or reporting tools.<\/p>\n\n\n\n However, Celoxis is better suited for growing marketing teams managing multiple active campaigns than for small teams looking for a lightweight planning tool. Paid plans start at $10 per user per month, billed annually, with a 14-day free trial available.<\/p>\n\n\n\n A project management (PM) software solution helps improve team performance, minimize project challenges<\/a>, and deliver projects on time. and deliver projects on time. It provides the tools necessary to manage resources and budgets, plan projects, automate recurring tasks, and collaborate with team members and external stakeholders. <\/p>\n\n\n\n In contrast, a Customer Relationships Management (CRM)<\/a> solution helps you manage customer data and improve communication with potential prospects, as well as existing customers, to increase sales<\/a>. There you have it\u2014some of the best marketing project management tools you should. They help you create well-structured workflows, coordinate your team more effectively, and plan successful marketing campaigns.<\/p>\n\n\n\nDigital vs. manual: how does marketing project management software improve workflows?<\/strong><\/h2>\n\n\n\n
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<\/li>\n\n\n\nWhat to look for in marketing project management software<\/strong><\/h2>\n\n\n\n
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<\/li>\n\n\n\nThe 12 best project management software for marketing agencies<\/strong><\/h2>\n\n\n\n
1. Planable<\/h3>\n\n\n\n
![\"\"](\"https:\/\/lh7-us.googleusercontent.com\/ufk6HwYirRt2a_Fy0iyfq63M4WCuw3LhhuwzQiCJDXX1lul3jqYbyfo5LBnLAQdBN4kStf8MBk8zlAquL4DpVGM0k2GMNNKPaaXOvbFpbO2Jga6dE0oKX41lpyGOQ8UbFnQHgJNfFe3dyIlJah_XpmE\")
2. HubSpot<\/h3>\n\n\n\n
![\"\"](\"https:\/\/lh7-us.googleusercontent.com\/ir2DR1glwx80GPwvbHJs40LVOouYH3jbHkRDuaKKt4iLJxsorejAwZ7VdrUlGF3MEvfc9e_-Tkdhi7Y1yj2FRwb-AoDwXiLRp--sU8FUw_jJHub_jdPNLekLgN_hqgO2D2cu8MrJBvbwL2g4eNYc82c\")
Additionally, you can export data from HubSpot<\/a> to analyze performance trends outside the platform or integrate with other analytics tools.<\/p>\n\n\n\n3. ClickUp<\/h3>\n\n\n\n
![\"\"](\"https:\/\/lh7-us.googleusercontent.com\/eQuJ2ZycPNs2-snbsPnvRqLiDRkPwXuSyynoMa30XU6xoRYAbe_708KyJaAJhfpFpl9muwPsR_DTgeMSIFOpMeoP-JgmTpd3Kw1w63akcGojjvRt3-3qz0f7kZPpzVqAcuBZAUw41GHx_tInx02uE2E\")
4. Asana<\/h3>\n\n\n\n
![\"\"](\"https:\/\/lh7-us.googleusercontent.com\/iqYHmJLzdjwJHoxEGIAqxb4dKNSkV1ujaswnl27DhnG8wg3Y-qQsJ6_tMPeuZHrZ6OoareIwsuRiKFS05ztPNocCpXwP80Dy726H9_Sd6WEUGf2qGq46u0nVQtkKFspk17yGNF5OcGReZBbsQOE-Eyg\")
5. Monday<\/h3>\n\n\n\n
![\"\"](\"https:\/\/lh7-us.googleusercontent.com\/67to20UDfH5-bS0CL02t0dOgyqCWbpZA0ZwGZFP4El92gQ6KELf_ut0zRfWYMzAqBmpLOTYC7VB4vbJZdy0dR_MTAMKgpSSeTqT17vMOtN4MrWWy-gc4fGkXrMoIBqhXWMNn1JgjljaWaRwJY2RQjBg\")
6. Notion<\/h3>\n\n\n\n
![\"\"](\"https:\/\/lh7-us.googleusercontent.com\/sohRsoq6BkTCOv5iAFv5WrvgLd3UpyENNl78ZCxqx1uuDpBT0LXz8bwcW_w6ZKm7FzTIY4vbOHgIdoq5F2Yc3BomDWj08cjcLfmpeqlwyzhwCE5ZtN2HbpB2-gESLWWqHFb34UdC4xaFSx51YcjsCF8\")
7. Wrike<\/h3>\n\n\n\n
![\"\"](\"https:\/\/lh7-us.googleusercontent.com\/_IvvAIoUp3swThIh1Ac0CncIOlS9Q9DRyQUADB94Ui5V_dA57R_1NZEhY_aWrsvg-bObPWYIptI-SSziy-eCCu8zLg2pcJqsJT1RJAHzD4d2c03RGVtVca__genMKjsVSSTSLhkSwyFK_EK5h0RxIDM\")
8. Softr<\/h3>\n\n\n\n
![\"Softr](\"https:\/\/beomniscient.com\/wp-content\/uploads\/image1-31-1024x419.png\")
<\/figure>\n<\/figure>\n\n\n\n9. Basecamp<\/h3>\n\n\n\n
![\"\"](\"https:\/\/lh7-us.googleusercontent.com\/Y4IELZBQJ8_0Nz6T15MfAlp4wGiSSK8L2fpPKpSA_1BdNsvggLPDvx5SWvK67r5WZvJOPGQzdbcfEgmlG-26VJJf1C2tndPfiuat_PM4aMtB3qxdrTt16lCaC3T9OP93jaXHt6Ov0MALZ8q5TVjbRhg\")
10. Quickbase<\/h3>\n\n\n\n
![\"quickbase\"](\"https:\/\/beomniscient.com\/wp-content\/uploads\/quickbase-1024x471.jpg\")
Key Features<\/h3>\n\n\n\n
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Pros<\/h3>\n\n\n\n
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Cons<\/h3>\n\n\n\n
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Pricing<\/h3>\n\n\n\n
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11. FLOWii<\/h3>\n\n\n\n
![\"\"](\"https:\/\/beomniscient.com\/wp-content\/uploads\/FLOWii-homepage-1024x622.png\")
<\/figure>\n\n\n\n12. Celoxis<\/h3>\n\n\n\n
![\"Celoxis\"](\"https:\/\/beomniscient.com\/wp-content\/uploads\/image1-42.png\")
<\/figure>\n\n\n\nWhat is the difference between CRM and PM software?<\/strong><\/h2>\n\n\n\n
CRM software covers features like contact management, lead tracking<\/a> and scoring, sales forecasting, or sales analytics.<\/p>\n\n\n\nConclusion <\/strong><\/h2>\n\n\n\n