{"id":4598,"date":"2024-06-20T08:00:00","date_gmt":"2024-06-20T12:00:00","guid":{"rendered":"https:\/\/beomniscient.com\/?p=4598"},"modified":"2024-07-02T14:45:45","modified_gmt":"2024-07-02T18:45:45","slug":"thenuka-karunaratne-daydream","status":"publish","type":"post","link":"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/","title":{"rendered":"The Flux in the SEO Industry, What Programmatic SEO Will Look Like, and Taking a Calm Approach to Business with Thenuka Karunaratne"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-listen-to-the-podcast\">Listen to the podcast<\/h2>\n\n\n\n<iframe height=\"200px\" width=\"100%\" frameborder=\"no\" src=\"https:\/\/player.simplecast.com\/4e48ea8e-5286-4eca-9884-424ca84e7a25?dark=true\"><\/iframe>\n\n\n\n<p>Thenuka, CEO of Daydream, discusses the changing landscape of programmatic SEO and the importance of context in content creation. He explains how Daydream helps companies leverage their unique data to generate high-quality, AI-driven content for SEO. Thenuka also emphasizes the need for education in the industry to understand and implement programmatic SEO effectively. The conversation explores the future of SEO and the role of automation in the industry. It discusses how automation will impact the different aspects of SEO, such as keyword research, content creation, and performance monitoring. The conversation also highlights the importance of strategy in SEO and how it will become more valuable as tactical tasks get automated. Additionally, the conversation touches on the concept of taking a calm approach to building a company and the benefits of separating one&#8217;s identity from the company. It concludes with a discussion on the intersection of Buddhism and entrepreneurship.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Key Takeaways<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The landscape of programmatic SEO is changing, with alternative search engines and generative AI technologies emerging as competitors to Google.<\/li>\n\n\n\n<li>The way content is created to answer search queries is also evolving, with a focus on more customized and high-quality answers.<\/li>\n\n\n\n<li>Daydream helps companies leverage their unique data to create AI-driven content that is tailored to specific search patterns and user intent.<\/li>\n\n\n\n<li>Education is crucial in the industry to understand and implement programmatic SEO effectively. Automation will play a significant role in the future of SEO, automating tasks such as keyword research, content creation, and performance monitoring.<\/li>\n\n\n\n<li>Strategy will become more valuable in SEO as tactical tasks get automated, requiring a deep understanding of the product and data to drive growth initiatives.<\/li>\n\n\n\n<li>Taking a calm approach to building a company can lead to better problem-solving and stability, allowing for a more sustainable and focused mindset.<\/li>\n\n\n\n<li>Separating one&#8217;s identity from the company can help maintain stability and prevent emotional ups and downs as the company faces challenges.<\/li>\n\n\n\n<li>Buddhist principles, such as mindfulness and detachment, can be applied to entrepreneurship, providing a sense of space and perspective in the face of difficulties.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Show Links<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Visite <a href=\"https:\/\/www.withdaydream.com\/\">DayDream<\/a><\/li>\n\n\n\n<li>Connect with Thenuka Karunaratne on <a href=\"http:\/\/linkedin.com\/in\/thenuka\">LinkedIn<\/a> and <a href=\"http:\/\/twitter.com\/thenuka_k\">Twitter<\/a><\/li>\n\n\n\n<li>Connect with David Khim on <a href=\"https:\/\/www.linkedin.com\/in\/davidlykhim\">LinkedIn<\/a> and <a href=\"https:\/\/twitter.com\/davidlykhim?lang=en\">Twitter<\/a><\/li>\n\n\n\n<li>Connect with Omniscient Digital on <a href=\"https:\/\/www.linkedin.com\/company\/omniscient-digital?trk=public_profile_topcard-current-company\">LinkedIn<\/a> or <a href=\"https:\/\/twitter.com\/beomniscient_\">Twitter<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Time Stamps<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>[00:00] Introduction and Background<\/li>\n\n\n\n<li>[02:01] Early Experience with Affiliate Blogs<\/li>\n\n\n\n<li>[06:13] Scaling Content Production for Flixed<\/li>\n\n\n\n<li>[11:36] The Changing Landscape of Programmatic SEO<\/li>\n\n\n\n<li>[25:49] The Importance of Context in Content Creation<\/li>\n\n\n\n<li>[28:52] The Need for Education in Programmatic SEO<\/li>\n\n\n\n<li>[36:53] Building a Company with a Calm Approach<\/li>\n\n\n\n<li>[42:12] Buddhism and Entrepreneurship: Finding Space and Perspective<\/li>\n<\/ul>\n\n\n\n<div style=\"width:100%;padding:50px 50px; border:0; background-color:#E5EADE; border-radius:5px; margin:10px 0 30px 0;\">\n<h2 style=\"text-align:center;\">Get the Field Notes<\/h2>\n<p style=\"text-align:center;\">Weekly learnings from working on B2B content &#038; SEO for dozens of companies.<\/p>\n<div style=\"width:500px; max-width:100%; margin:auto;\">\n<!--[if lte IE 8]>\n<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/v2-legacy.js\"><\/script>\n<![endif]-->\n<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/v2.js\"><\/script>\n<script>\n  hbspt.forms.create({\n\tregion: \"na1\",\n\tportalId: \"534705\",\n\tformId: \"df425270-4417-4cb4-8d5c-3cb1236ed46c\"\n});\n<\/script>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Listen to the podcast Thenuka, CEO of Daydream, discusses the&#8230;<\/p>\n","protected":false},"author":5,"featured_media":4599,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[44,25],"tags":[],"wf_post_folders":[],"class_list":{"0":"post-4598","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-the-long-game","8":"category-seo"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Flux in the SEO Industry, What Programmatic SEO Will Look Like, and Taking a Calm Approach to Business with Thenuka Karunaratne - Omniscient Digital<\/title>\n<meta name=\"description\" content=\"Thenuka, CEO of Daydream, discusses programmatic SEO, AI-driven content, and the role of automation. He explores SEO&#039;s future, strategy, and balancing entrepreneurship with personal identity.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Flux in the SEO Industry, What Programmatic SEO Will Look Like, and Taking a Calm Approach to Business with Thenuka Karunaratne\" \/>\n<meta property=\"og:description\" content=\"Listen to the podcast Thenuka, CEO of Daydream, discusses the changing landscape of programmatic SEO and the importance of context in content creation. He\" \/>\n<meta property=\"og:url\" content=\"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/\" \/>\n<meta property=\"og:site_name\" content=\"Omniscient Digital\" \/>\n<meta property=\"article:published_time\" content=\"2024-06-20T12:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-02T18:45:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/beomniscient.com\/wp-content\/uploads\/The-Flux-in-the-SEO-Industry-What-Programmatic-SEO-Will-Look-Like-and-Taking-a-Calm-Approach-to-Business-with-Thenuka-Karunaratne.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1854\" \/>\n\t<meta property=\"og:image:height\" content=\"1044\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"David Khim\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@beomniscient_\" \/>\n<meta name=\"twitter:site\" content=\"@beomniscient_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"David Khim\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/beomniscient.com\\\/blog\\\/thenuka-karunaratne-daydream\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/beomniscient.com\\\/blog\\\/thenuka-karunaratne-daydream\\\/\"},\"author\":{\"name\":\"David Khim\",\"@id\":\"https:\\\/\\\/beomniscient.com\\\/#\\\/schema\\\/person\\\/c589a59253936063f61c1858dd52c115\"},\"headline\":\"The Flux in the SEO Industry, What Programmatic SEO Will Look Like, and Taking a Calm Approach to Business with Thenuka Karunaratne\",\"datePublished\":\"2024-06-20T12:00:00+00:00\",\"dateModified\":\"2024-07-02T18:45:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/beomniscient.com\\\/blog\\\/thenuka-karunaratne-daydream\\\/\"},\"wordCount\":445,\"publisher\":{\"@id\":\"https:\\\/\\\/beomniscient.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/beomniscient.com\\\/blog\\\/thenuka-karunaratne-daydream\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/beomniscient.com\\\/wp-content\\\/uploads\\\/The-Flux-in-the-SEO-Industry-What-Programmatic-SEO-Will-Look-Like-and-Taking-a-Calm-Approach-to-Business-with-Thenuka-Karunaratne.png\",\"articleSection\":[\"Podcast\",\"SEO\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/beomniscient.com\\\/blog\\\/thenuka-karunaratne-daydream\\\/\",\"url\":\"https:\\\/\\\/beomniscient.com\\\/blog\\\/thenuka-karunaratne-daydream\\\/\",\"name\":\"The Flux in the SEO Industry, What Programmatic SEO Will Look Like, and Taking a Calm Approach to Business with Thenuka Karunaratne - Omniscient Digital\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/beomniscient.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/beomniscient.com\\\/blog\\\/thenuka-karunaratne-daydream\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/beomniscient.com\\\/blog\\\/thenuka-karunaratne-daydream\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/beomniscient.com\\\/wp-content\\\/uploads\\\/The-Flux-in-the-SEO-Industry-What-Programmatic-SEO-Will-Look-Like-and-Taking-a-Calm-Approach-to-Business-with-Thenuka-Karunaratne.png\",\"datePublished\":\"2024-06-20T12:00:00+00:00\",\"dateModified\":\"2024-07-02T18:45:45+00:00\",\"description\":\"Thenuka, CEO of Daydream, discusses programmatic SEO, AI-driven content, and the role of automation. He explores SEO's future, strategy, and balancing entrepreneurship with personal identity.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/beomniscient.com\\\/blog\\\/thenuka-karunaratne-daydream\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/beomniscient.com\\\/blog\\\/thenuka-karunaratne-daydream\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/beomniscient.com\\\/blog\\\/thenuka-karunaratne-daydream\\\/#primaryimage\",\"url\":\"https:\\\/\\\/beomniscient.com\\\/wp-content\\\/uploads\\\/The-Flux-in-the-SEO-Industry-What-Programmatic-SEO-Will-Look-Like-and-Taking-a-Calm-Approach-to-Business-with-Thenuka-Karunaratne.png\",\"contentUrl\":\"https:\\\/\\\/beomniscient.com\\\/wp-content\\\/uploads\\\/The-Flux-in-the-SEO-Industry-What-Programmatic-SEO-Will-Look-Like-and-Taking-a-Calm-Approach-to-Business-with-Thenuka-Karunaratne.png\",\"width\":1854,\"height\":1044,\"caption\":\"The Flux in the SEO Industry, What Programmatic SEO Will Look Like, and Taking a Calm Approach to Business with Thenuka Karunaratne\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/beomniscient.com\\\/blog\\\/thenuka-karunaratne-daydream\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/beomniscient.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Flux in the SEO Industry, What Programmatic SEO Will Look Like, and Taking a Calm Approach to Business with Thenuka Karunaratne\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/beomniscient.com\\\/#website\",\"url\":\"https:\\\/\\\/beomniscient.com\\\/\",\"name\":\"Omniscient Digital\",\"description\":\"Organic growth agency for B2B software companies\",\"publisher\":{\"@id\":\"https:\\\/\\\/beomniscient.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/beomniscient.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/beomniscient.com\\\/#organization\",\"name\":\"Omniscient Digital\",\"url\":\"https:\\\/\\\/beomniscient.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/beomniscient.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/beomniscient.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/cropped-omniscient-logo-icon-black-bg-white.png\",\"contentUrl\":\"https:\\\/\\\/beomniscient.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/cropped-omniscient-logo-icon-black-bg-white.png\",\"width\":512,\"height\":512,\"caption\":\"Omniscient Digital\"},\"image\":{\"@id\":\"https:\\\/\\\/beomniscient.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/beomniscient_\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/omniscient-digital\",\"https:\\\/\\\/www.youtube.com\\\/@omniscientdigital\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/beomniscient.com\\\/#\\\/schema\\\/person\\\/c589a59253936063f61c1858dd52c115\",\"name\":\"David Khim\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/76b7198d6161875a9c630d3b8ae1265deecc7faf761e0da6fd0698c57ee57567?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/76b7198d6161875a9c630d3b8ae1265deecc7faf761e0da6fd0698c57ee57567?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/76b7198d6161875a9c630d3b8ae1265deecc7faf761e0da6fd0698c57ee57567?s=96&d=mm&r=g\",\"caption\":\"David Khim\"},\"description\":\"David is co-founder and CEO of Omniscient Digital. He previously served as head of growth at People.ai and Fishtown Analytics, and before that was growth product manager at HubSpot where he worked on new user acquisition initiatives to scale the product-led go-to-market.\",\"sameAs\":[\"https:\\\/\\\/davidlykhim.com\"],\"url\":\"https:\\\/\\\/beomniscient.com\\\/blog\\\/author\\\/davidlykhim\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The Flux in the SEO Industry, What Programmatic SEO Will Look Like, and Taking a Calm Approach to Business with Thenuka Karunaratne - Omniscient Digital","description":"Thenuka, CEO of Daydream, discusses programmatic SEO, AI-driven content, and the role of automation. He explores SEO's future, strategy, and balancing entrepreneurship with personal identity.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/","og_locale":"en_US","og_type":"article","og_title":"The Flux in the SEO Industry, What Programmatic SEO Will Look Like, and Taking a Calm Approach to Business with Thenuka Karunaratne","og_description":"Listen to the podcast Thenuka, CEO of Daydream, discusses the changing landscape of programmatic SEO and the importance of context in content creation. He","og_url":"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/","og_site_name":"Omniscient Digital","article_published_time":"2024-06-20T12:00:00+00:00","article_modified_time":"2024-07-02T18:45:45+00:00","og_image":[{"width":1854,"height":1044,"url":"https:\/\/beomniscient.com\/wp-content\/uploads\/The-Flux-in-the-SEO-Industry-What-Programmatic-SEO-Will-Look-Like-and-Taking-a-Calm-Approach-to-Business-with-Thenuka-Karunaratne.png","type":"image\/png"}],"author":"David Khim","twitter_card":"summary_large_image","twitter_creator":"@beomniscient_","twitter_site":"@beomniscient_","twitter_misc":{"Written by":"David Khim","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/#article","isPartOf":{"@id":"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/"},"author":{"name":"David Khim","@id":"https:\/\/beomniscient.com\/#\/schema\/person\/c589a59253936063f61c1858dd52c115"},"headline":"The Flux in the SEO Industry, What Programmatic SEO Will Look Like, and Taking a Calm Approach to Business with Thenuka Karunaratne","datePublished":"2024-06-20T12:00:00+00:00","dateModified":"2024-07-02T18:45:45+00:00","mainEntityOfPage":{"@id":"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/"},"wordCount":445,"publisher":{"@id":"https:\/\/beomniscient.com\/#organization"},"image":{"@id":"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/#primaryimage"},"thumbnailUrl":"https:\/\/beomniscient.com\/wp-content\/uploads\/The-Flux-in-the-SEO-Industry-What-Programmatic-SEO-Will-Look-Like-and-Taking-a-Calm-Approach-to-Business-with-Thenuka-Karunaratne.png","articleSection":["Podcast","SEO"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/","url":"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/","name":"The Flux in the SEO Industry, What Programmatic SEO Will Look Like, and Taking a Calm Approach to Business with Thenuka Karunaratne - Omniscient Digital","isPartOf":{"@id":"https:\/\/beomniscient.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/#primaryimage"},"image":{"@id":"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/#primaryimage"},"thumbnailUrl":"https:\/\/beomniscient.com\/wp-content\/uploads\/The-Flux-in-the-SEO-Industry-What-Programmatic-SEO-Will-Look-Like-and-Taking-a-Calm-Approach-to-Business-with-Thenuka-Karunaratne.png","datePublished":"2024-06-20T12:00:00+00:00","dateModified":"2024-07-02T18:45:45+00:00","description":"Thenuka, CEO of Daydream, discusses programmatic SEO, AI-driven content, and the role of automation. He explores SEO's future, strategy, and balancing entrepreneurship with personal identity.","breadcrumb":{"@id":"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/#primaryimage","url":"https:\/\/beomniscient.com\/wp-content\/uploads\/The-Flux-in-the-SEO-Industry-What-Programmatic-SEO-Will-Look-Like-and-Taking-a-Calm-Approach-to-Business-with-Thenuka-Karunaratne.png","contentUrl":"https:\/\/beomniscient.com\/wp-content\/uploads\/The-Flux-in-the-SEO-Industry-What-Programmatic-SEO-Will-Look-Like-and-Taking-a-Calm-Approach-to-Business-with-Thenuka-Karunaratne.png","width":1854,"height":1044,"caption":"The Flux in the SEO Industry, What Programmatic SEO Will Look Like, and Taking a Calm Approach to Business with Thenuka Karunaratne"},{"@type":"BreadcrumbList","@id":"https:\/\/beomniscient.com\/blog\/thenuka-karunaratne-daydream\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/beomniscient.com\/"},{"@type":"ListItem","position":2,"name":"The Flux in the SEO Industry, What Programmatic SEO Will Look Like, and Taking a Calm Approach to Business with Thenuka Karunaratne"}]},{"@type":"WebSite","@id":"https:\/\/beomniscient.com\/#website","url":"https:\/\/beomniscient.com\/","name":"Omniscient Digital","description":"Organic growth agency for B2B software companies","publisher":{"@id":"https:\/\/beomniscient.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/beomniscient.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/beomniscient.com\/#organization","name":"Omniscient Digital","url":"https:\/\/beomniscient.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/beomniscient.com\/#\/schema\/logo\/image\/","url":"https:\/\/beomniscient.com\/wp-content\/uploads\/2023\/09\/cropped-omniscient-logo-icon-black-bg-white.png","contentUrl":"https:\/\/beomniscient.com\/wp-content\/uploads\/2023\/09\/cropped-omniscient-logo-icon-black-bg-white.png","width":512,"height":512,"caption":"Omniscient Digital"},"image":{"@id":"https:\/\/beomniscient.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/beomniscient_","https:\/\/www.linkedin.com\/company\/omniscient-digital","https:\/\/www.youtube.com\/@omniscientdigital"]},{"@type":"Person","@id":"https:\/\/beomniscient.com\/#\/schema\/person\/c589a59253936063f61c1858dd52c115","name":"David Khim","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/76b7198d6161875a9c630d3b8ae1265deecc7faf761e0da6fd0698c57ee57567?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/76b7198d6161875a9c630d3b8ae1265deecc7faf761e0da6fd0698c57ee57567?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/76b7198d6161875a9c630d3b8ae1265deecc7faf761e0da6fd0698c57ee57567?s=96&d=mm&r=g","caption":"David Khim"},"description":"David is co-founder and CEO of Omniscient Digital. He previously served as head of growth at People.ai and Fishtown Analytics, and before that was growth product manager at HubSpot where he worked on new user acquisition initiatives to scale the product-led go-to-market.","sameAs":["https:\/\/davidlykhim.com"],"url":"https:\/\/beomniscient.com\/blog\/author\/davidlykhim\/"}]}},"_links":{"self":[{"href":"https:\/\/beomniscient.com\/wp-json\/wp\/v2\/posts\/4598","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/beomniscient.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/beomniscient.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/beomniscient.com\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/beomniscient.com\/wp-json\/wp\/v2\/comments?post=4598"}],"version-history":[{"count":0,"href":"https:\/\/beomniscient.com\/wp-json\/wp\/v2\/posts\/4598\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/beomniscient.com\/wp-json\/wp\/v2\/media\/4599"}],"wp:attachment":[{"href":"https:\/\/beomniscient.com\/wp-json\/wp\/v2\/media?parent=4598"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/beomniscient.com\/wp-json\/wp\/v2\/categories?post=4598"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/beomniscient.com\/wp-json\/wp\/v2\/tags?post=4598"},{"taxonomy":"wf_post_folders","embeddable":true,"href":"https:\/\/beomniscient.com\/wp-json\/wp\/v2\/wf_post_folders?post=4598"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}